PreserveIQ™ · Value preservation framework
Diagnose what failed. Quantify what is recoverable. Sequence the response.
01
Price is only one lever, and rarely the one that decides the outcome.
02
Conceding early costs twice: value is given up, and access rarely improves.
03
The barrier usually sits elsewhere, in evidence, positioning or budget impact.
The managed recovery path
Four questions, answered in sequence. Each one narrows the response before any concession is made, so that evidence and access terms are used before price.
The four recovery levers
Close the gap the payer named: comparator, endpoint or certainty.
Start where the case is strongest, then widen the population.
Share the risk: managed entry, outcomes or volume agreements.
Used last, and only where the assessment shows it changes the decision.
Grounded in real recovery cases
Grounded in real recovery cases across the US, Canada, the UK and Germany. Senior-led throughout.
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Frequently asked
Read the decision as the payer wrote it. The first step is to isolate the stated objections, separate them from the negotiating position, and establish what remains winnable. Discounting before that read is complete concedes value against a barrier that may not be about price at all.
Rarely on its own. Most negative decisions cite evidence, comparator or budget impact issues that a lower price does not repair. A discount changes the outcome only where the assessment shows price was the deciding factor. PreserveIQ tests that question before any concession is made.
A resubmission presents a revised evidence package to the same agency. An appeal challenges the process or the reading of the evidence within a set window. A renegotiation reopens access terms and price with the payer without a new assessment. Each route suits a different blocker.
The diagnostic read of a decision takes weeks, not months, because it works from the published assessment and the sponsor's own dossier. The full recovery timeline then depends on the route chosen: appeals run on fixed agency windows, resubmissions follow the evidence, renegotiations follow the payer calendar.
PreserveIQ is grounded in recovery cases across the US, Canada, the UK and Germany, and the method applies to any market with a formal HTA or payer decision. The four levers (evidence, positioning, access terms, price) are read against the specific agency's criteria and process.